Hi, I'm Ross O'Connor - Director Gamification & Loyalty at Xtremepush
I am a passionate commercial leader driven by the intersection of innovation, team development, and sustainable revenue growth. I thrive in dynamic tech environments where I can build structures that scale.
At a glance
Curated signals on strengths, focus areas, and how they can help.
Proven history of directing revenue growth and account management for high-growth AdTech enterprises.
Currently spearheading global gamification and loyalty strategies to drive product engagement and retention.
Provides deep expertise in scaling sales teams, organizational leadership, and navigating complex commercial GTM challenges.
🚀 Career trajectory
Foundational Marketing Era
Established core marketing expertise and academic rigour through an MSc and foundational roles.
✦ Marketing Specialist
✦ Analytics
Strategic Revenue Leadership
Transitioned into senior commercial roles, leading account management and growth strategy at scale.
✦ Commercial Strategy
✦ Team Management
Gamification Innovation
Currently leading gamification and loyalty initiatives, focusing on long-term product-led revenue.
✦ Product Leadership
✦ Innovation
💪🏻 Superpowers
Commercial Revenue Orchestration
Driving sustainable growth through strategic account management and GTM planning.
✦ Transformed revenue growth models by optimizing customer retention frameworks.
✦ Architected scalable B2B sales processes that increased team efficiency.
✦ Leveraged data-driven insights to sharpen go-to-market strategies.
Adaptive Leadership Coaching
Building high-performance teams in fast-paced technological environments.
✦ Mentored diverse cross-functional teams to exceed acquisition targets.
✦ Facilitated organizational change initiatives focused on innovation.
✦ Empowered sales professionals through specialized performance coaching.
Gamification & Product Strategy
Designing engagement loops that drive long-term customer loyalty.
✦ Integrated loyalty mechanics into core digital product offerings.
✦ Aligned product development with commercial objectives to maximize ROI.
✦ Solved complex engagement hurdles through behavioral design principles.
I'm excited about
✦ Exploring strategic partnerships with fellow commercial leaders in the SaaS space.
✦ Gaining fresh perspectives on emerging gamification trends in global markets.
✦ Connecting with innovative technology communities to share cross-industry learnings.
I can help with
✦ Mentoring early-stage sales managers on building high-performance team cultures.
✦ Advising startups on crafting effective GTM strategies and revenue models.
✦ Sharing insights on scaling customer success in competitive AdTech environments.
I would love your help on
✦ Connecting with peers experienced in scaling loyalty programs for mobile platforms.
✦ Finding new frameworks for managing change within rapidly expanding tech startups.
✦ Identifying expert circles focused on the future of B2B digital transformation.