
I architect and scale profitable digital ecosystems, transforming complex challenges into measurable growth for global brands. I thrive at the intersection of commerce, technology, and consumer experience, driving innovation and leading high-performing teams.
At a glance
Curated signals on strengths, focus areas, and how they can help.
Led global digital media strategy at Nike and Google, scaling large-scale digital ecosystems.
Currently leads European e-commerce for Tommy Hilfiger, driving D2C revenue and omnichannel growth.
Can help others by architecting profitable digital ecosystems and scaling revenue through innovation.
🚀 Career trajectory
Foundation in Tech & Telecom
Began career in strategic marketing and analysis within the telecommunications sector, building foundational business acumen.
✦ Strategic Marketing
✦ Telecommunications
Digital Media & Analytics at Scale
Drove digital media strategy and performance analysis at global giants like Google and Nike, honing expertise in large-scale digital ecosystems.
✦ Digital Media
✦ Performance Marketing
✦ Google Ecosystem
Executive E-Commerce Leadership
Currently leading European e-commerce operations for Tommy Hilfiger, focusing on D2C growth and digital transformation.
✦ E-Commerce Strategy
✦ D2C Growth
✦ Digital Transformation
💪🏻 Superpowers
Digital Transformation Architect
Pioneering growth through technology and strategy.
✦ Scaling D2C revenue and omnichannel strategies for tier-1 brands.
✦ Integrating AI, automation, and MarTech for platform optimization.
✦ Transforming digital landscapes into measurable revenue engines.
Global Commercial Leader
Driving end-to-end e-commerce performance worldwide.
✦ Owning global e-commerce operations and digital sales.
✦ Managing large-scale media budgets for market share capture.
✦ Fostering data-driven decision-making in digital teams.
Cross-Functional Team Cultivator
Building and leading agile, high-impact digital teams.
✦ Bridging technology, marketing, and commercial units effectively.
✦ Cultivating cultures of curiosity and continuous improvement.
✦ Developing best-in-class digital teams for complex challenges.
I'm excited about
✦ Connecting with innovators shaping the future of digital commerce.
✦ Exploring partnerships to drive significant e-commerce growth.
✦ Discovering cutting-edge MarTech and AI solutions for scaling brands.
I can help with
✦ Provide strategic guidance on scaling D2C and omnichannel e-commerce.
✦ Share insights on leveraging AI and MarTech for digital transformation.
✦ Offer expertise in building and leading high-performing digital teams.
I would love your help on
✦ Insights into emerging markets for e-commerce expansion.
✦ Connections with leaders in sustainable fashion technology.
✦ Opportunities to collaborate on disruptive digital initiatives.