Hi, I'm Diana Cerveira - Marketing and Paid Media Director at Amazon
I am a growth-obsessed marketing executive who turns complex data into powerful brand stories. I thrive in high-stakes environments where innovation meets scale, always seeking to build smarter systems.
At a glance
Curated signals on strengths, focus areas, and how they can help.
Managed global marketing and paid media initiatives at Amazon, Google, and Samsung.
Focuses on bridging high-level corporate strategy with rapid digital growth and AI-driven performance marketing.
Provides expertise in international brand scaling and technical marketing infrastructure to emerging leadership teams.
🚀 Career trajectory
Foundation in Tech R&D
Started in marketing and innovation hubs at leading electronics manufacturers.
✦ Technical Marketing
✦ R&D Alignment
Scaling Market Presence
Directed brand and growth efforts for emerging regional companies, capturing significant market share.
✦ Strategic Leadership
✦ Market Expansion
Executive Global Leadership
Driving world-class performance and media strategy at the intersection of big tech and consumer growth.
✦ Executive Strategy
✦ Global Performance
💪🏻 Superpowers
Global Growth Architect
Engineering scalable marketing frameworks across diverse international markets.
✦ Orchestrated large-scale brand campaigns for global technology leaders.
✦ Engineered LatAm market entry and expansion strategies for tier-one brands.
✦ Integrated multi-channel performance media to drive significant revenue growth.
Data-Driven Visionary
Translating complex analytics into high-velocity marketing execution.
✦ Optimized digital ecosystems using Google Analytics and advanced performance metrics.
✦ Built data-centric feedback loops for sustainable product-market fit.
✦ Leveraged customer behavior patterns to refine high-stakes advertising spend.
Innovation Integrator
Applying AI and emerging tech to modernize legacy marketing stacks.
✦ Implemented AI-driven workflows to streamline global campaign management.
✦ Transformed traditional marketing operations into tech-forward organizational units.
✦ Launched complex product ecosystems within competitive digital marketplaces.
I'm excited about
✦ Exploring strategic partnerships with AI-first startups to build the next generation of brand tools.
✦ Engaging with cross-functional leadership communities to share insights on LatAm market dynamics.
✦ Seeking high-impact advisory roles where I can influence marketing architecture for scaling ventures.
I can help with
✦ Mentoring growth leads on structuring high-performing, data-driven marketing organizations.
✦ Advising on global product launch strategies and regional go-to-market optimization.
✦ Consulting on AI implementation for marketing teams to increase operational efficiency.
I would love your help on
✦ Identifying executive-level opportunities in high-growth tech firms scaling their global footprint.
✦ Connecting with peers managing complex performance media budgets in emerging markets.
✦ Gaining insights into the latest trends for integrating Generative AI into B2B brand strategies.