
I am driven by the intersection of raw data and scalable growth. I thrive in fast-paced environments where I can build, iterate, and solve complex demand challenges alongside visionary, high-impact teams.
At a glance
Curated signals on strengths, focus areas, and how they can help.
Managed regional strategic partnerships and performance marketing portfolios at Google.
Operates as a founder building sophisticated data-growth systems for scalable B2B demand.
Offers expertise in marketing measurement, PPC architecture, and enterprise growth strategy.
🚀 Career trajectory
Foundation in Analytics
Started in ASO and performance consulting, mastering the granular mechanics of app growth and search measurement.
✦ Consulting
✦ Technical Marketing
Strategic Scaling at Google
Led regional market strategies and performance marketing initiatives, managing complex partner relationships at scale.
✦ Strategic Partnerships
✦ Global Growth
Foundational Leadership
Transitioned to building independent systems and advising high-growth companies through BetterSignals and DemandBox.
✦ Founder
✦ Advisory
💪🏻 Superpowers
Data-Driven Growth Architect
Engineering performance systems that scale revenue
✦ Architecting complex demand generation loops using BigQuery.
✦ Translating technical data signals into aggressive marketing strategies.
✦ Optimizing performance marketing funnels for sustainable growth.
Strategic Market Navigator
Translating global insights into regional success
✦ Managing large-scale market partnerships with cross-functional teams.
✦ Executing market-specific growth strategies for global brands.
✦ Bridging gaps between product capability and market demand.
Entrepreneurial Venture Builder
Transforming innovative ideas into market-ready startups
✦ Scaling early-stage ventures from concept to active advisory.
✦ Advising leadership on lean product management and execution.
✦ Aligning organizational objectives with technical resource management.
I'm excited about
✦ Exploring strategic partnerships with fellow founders building the next wave of B2B SaaS.
✦ Connecting with high-growth startup leaders to exchange insights on demand generation models.
✦ Finding opportunities to contribute to early-stage ventures as a growth advisor.
I can help with
✦ Mentoring early-stage founders on building data-driven growth infrastructures.
✦ Advising on market penetration strategies for performance-focused startups.
✦ Providing technical audits for demand generation and marketing measurement stacks.
I would love your help on
✦ Learning about emerging trends in automated marketing measurement technology.
✦ Meeting experienced operators to discuss scaling challenges in the current market.
✦ Gaining perspectives on navigating complex B2B sales cycles for new ventures.