Hi, I'm Tanvi Agarwal - Part time CMO at Homesty
I am passionate about translating complex AI product innovation into scalable revenue. I thrive in high-ownership environments that value speed, experimentation, and building growth systems from the ground up.
At a glance
Curated signals on strengths, focus areas, and how they can help.
Scaled Google Search and Ads products across global markets for over 12 years.
Focuses on designing lifecycle growth systems and GTM playbooks for AI-adjacent companies.
Offers deep expertise in transitioning acquisition models and managing cross-functional product teams.
🚀 Career trajectory
Foundations in Engineering
Started with a strong technical base in computer engineering, enabling a deep understanding of how products are built.
✦ Technical Fluency
✦ Analytical Rigor
The Google Growth Era
Twelve years of scaling massive consumer and business products, moving from business products to flagship consumer apps.
✦ Global Scale
✦ Product Marketing Leadership
Builder & Advisor Phase
Transitioning into high-ownership roles where strategy directly dictates business survival and growth in the AI era.
✦ Head of PMM
✦ AI-Native Builder
💪🏻 Superpowers
Lifecycle Behavioral Engineering
Designing systems that shift user habits and retention
✦ Architected onboarding and retention loops for global consumer apps
✦ Applied behavioral data to drive sustained engagement across markets
✦ Optimized lifecycle stages to convert casual users into power users
AI Market Navigation
Launching next-gen technology in diverse regional markets
✦ Launched AI Mode across 25+ markets overcoming cold-start barriers
✦ Aligned complex LLM capabilities with specific local market needs
✦ Unified regional GTM strategies into coherent global product narratives
Full-Stack GTM Orchestration
Bridging product innovation with measurable market expansion
✦ Transitioned acquisition models from web-first to high-velocity app-led
✦ Integrated B2B sales enablement with product-led growth flywheels
✦ Diagnosed and solved complex product-market fit friction points
I'm excited about
✦ Exploring high-growth AI ventures where positioning dictates market dominance.
✦ Connecting with founders building product-led growth systems from day one.
✦ Discovering new communities focused on scaling AI applications in global markets.
I can help with
✦ Mentoring early-stage founders on building effective GTM and growth playbooks.
✦ Advising product leaders on designing lifecycle systems that drive retention.
✦ Reviewing AI product positioning for teams entering new regional markets.
I would love your help on
✦ Identifying AI-first startups that require hands-on product marketing leadership.
✦ Connecting with peers navigating the complexities of scaling AI consumer products.
✦ Finding experts in organizational design for high-autonomy builder environments.