Hi, I'm Siim Sainas - Marketing. Effectiveness. Meditation.
I'm driven by a lifelong passion for building and creating, fueled by early entrepreneurial experiences and a fascination with advertising. I thrive on tackling complex challenges and discovering innovative strategies that drive real-world impact.
At a glance
Curated signals on strengths, focus areas, and how they can help.
Founded BrandHero to offer data-driven marketing solutions.
Currently leads multiple ventures, focusing on resilient business models.
Can help sharpen marketing strategies with data-backed insights.
🚀 Career trajectory
Early Entrepreneurship
Began developing a business acumen at a young age, inspired by advertising and driven by the post-Soviet entrepreneurial chaos.
✦ Childhood Entrepreneurship
✦ 90s Estonia
Venture Incubation
Transitioned into formal leadership roles, managing and growing businesses in the tech and data sectors.
✦ General Management
✦ Start-up Leadership
Global Marketing Leadership
Focused on driving marketing effectiveness and social insights at a global scale with Google.
✦ Marketing Effectiveness
✦ Social Measurement
✦ APAC Strategy
Concurrent Ventures
Continues to build and lead entrepreneurial ventures while applying expertise in global marketing.
✦ Founder
✦ Social Measurement
✦ Estonia
💪🏻 Superpowers
Architect of Marketing Effectiveness
Translating data into impactful strategies
Pioneered social measurement frameworks for APAC.
Drove measurable marketing ROI across diverse digital channels.
Founded BrandHero to offer data-driven marketing solutions.
Resilient Entrepreneurial Spirit
Building ventures from ground up
Launched and led multiple startups, including SUMA and BrandHero.
Navigated chaotic market conditions with innovative business models.
Grew businesses by identifying unmet consumer and market needs.
Cross-Cultural Navigator
Connecting insights across borders
Managed social insights across the diverse APAC region.
Leveraged global advertising exposure for local market strategies.
Built effective teams and relationships in multicultural settings.
I'm excited about
Discovering innovative strategies for B2B marketing effectiveness.
Connecting with leaders in emerging tech and consumer insights.
Exploring collaborations for data-driven startup growth.
I can help with
Sharpening marketing strategies with data-backed insights.
Advising on building resilient and adaptable business models.
Providing expertise in social media measurement and analytics.
I would love your help on
Identifying potential co-founders for new ventures.
Finding strategic partners for B2B growth initiatives.
Gaining introductions to venture capital within the tech space.