Hi, I'm Sajid Reshamwala - Principal Designer at Purple, Rock, Scissors
I am driven by the challenge of designing AI futures that feel human and accessible. I thrive in cross-functional environments where I can build scalable systems that solve complex, real-world user problems.
At a glance
Curated signals on strengths, focus areas, and how they can help.
Led the Next Billion Users Pattern Library project at Google to scale design consistency.
Currently serves as a Principal Designer focused on defining product strategy and AI-driven interaction models.
Provides expert guidance on cross-functional collaboration and the development of cohesive, user-centric design systems.
🚀 Career trajectory
Research-Driven Foundations
Began by mastering the fundamentals of human behavior through academic inquiry and early design research roles in Hong Kong.
✦ Research
✦ Academia
Scaling Tech Ecosystems
Transitioned to major tech environments like Yahoo and Google, focusing on large-scale UI patterns and complex interaction models.
✦ Big-Tech
✦ UX Design
Principal Design Leadership
Currently driving vision as a Principal Designer, balancing high-level strategy with hands-on architectural design at the executive level.
✦ Principal Level
✦ Strategy
💪🏻 Superpowers
Systemic Design Architect
Engineering consistency at scale
Architected enterprise pattern libraries for global user bases.
Synchronized design languages across diverse marketing and product platforms.
Standardized UI frameworks to accelerate cross-team development velocity.
AI Futures Strategist
Navigating ambiguity through research
Lead cross-functional squads in conceptualizing emerging AI-driven interfaces.
Apply ethnographic research to ground technology in human-centric needs.
Facilitate rapid design sprints to iterate on complex product challenges.
Cross-Functional Catalyst
Translating vision into actionable execution
Align technical, design, and business stakeholders toward shared goals.
Empower team transparency by fostering open knowledge-sharing cultures.
Translate abstract business objectives into tangible user-experience outcomes.
I'm excited about
Exploring strategic collaborative opportunities in AI-integrated product design.
Connecting with mission-driven leaders to tackle complex design infrastructure problems.
Contributing to high-growth startup ecosystems through advisory and design leadership.
I can help with
Mentoring designers on building scalable, cross-functional design systems.
Advising early-stage startups on defining their foundational product research strategy.
Facilitating design sprints to accelerate product-market fit for complex technologies.
I would love your help on
Identifying peer-level partners for deep-dives into future-facing AI design challenges.
Gaining fresh perspectives on navigating design leadership roles within high-growth organizations.
Accessing professional communities focused on the ethics of AI and inclusive product design.