
I thrive at the intersection of technology, privacy, and user empowerment, building sustainable digital advertising solutions. My passion lies in creating equitable online experiences where consumers are partners, not just data points.
At a glance
Curated signals on strengths, focus areas, and how they can help.
Invented multiple patents and was an initial developer of programmatic advertising.
Leads Rewarded Interest, empowering consumers to control their digital data.
Offers expertise in privacy-first ad tech and sustainable digital strategies.
🚀 Career trajectory
DoubleClick – creating the fundamental solutions for ad tech
Pioneered programmatic advertising, contributing to its foundational development and patenting key technologies.
✦ Programmatic Pioneer
✦ Patents
✦ Rich meida
✦ Standards development
Product Leadership at Google
Served in multiple product management roles, including VP of Product Management focusing on ads privacy and user trust.
✦ Product Management
✦ Privacy
✦ digital advertising
Founding Rewarded Interest
Co-founded a company focused on consumer empowerment and equitable data monetization in the digital advertising space.
✦ Entrepreneurship
✦ Consumer Data
✦ Ad Tech
💪🏻 Superpowers
Ad tech & Privacy
Understanding the overlap of advertising, publishing and privacy.
✦ Leading Rewarded Interest to empower users with consent management.
✦ Developing innovative models for ID licensing and consumer compensation.
Veteran Ad Tech Strategist
Navigating the complexities of the digital advertising landscape
✦ 20+ years of experience across buy-side, sell-side, and ad tech.
✦ Expert in programmatic advertising, product management, and monetization.
✦ Proven ability to develop long-term, sustainable market strategies.
Industry Influencer & Innovator
Driving standards and shaping the ad tech ecosystem
✦ Inventor of multiple patents in programmatic advertising technology.
✦ Inventor of Real-time Bidding API
✦ Investor and advisor in multiple ad tech related companies
I'm excited about
✦ Connecting with innovators building the next generation of privacy-first ad tech.
✦ Exploring strategic partnerships to expand consumer data control solutions.
✦ Finding collaborators passionate about ethical data monetization models.
I can help with
✦ Provide strategic guidance on navigating complex advertising regulations and market shifts.
✦ Anything related to ad tech.
I would love your help on
✦ Identifying B2B partners interested in increasing consumer consent rates
✦ Investors interested in creating a new consumer led world of advertising
✦ Identifying people or companies interested in consent, privacy and privacy regualtions