Hi, I'm Sandra Pimentel - Marketing Technology and Enablement Leader, Meta for Business at Meta
I thrive at the intersection of AI, platforms, and storytelling. My passion is turning complex challenges into clear, growth-driving strategies, especially within marketing technology and customer experience innovation. I excel in dynamic environments where I can lead impactful change.
At a glance
Curated signals on strengths, focus areas, and how they can help.
Led digital enablement for Meta's social channels, driving strategy within a leading tech organization.
Currently driving AI-enabled platforms for scalable growth and customer experience at Meta.
Can help others by architecting AI-powered customer experiences and advising on MarTech enablement.
🚀 Career trajectory
Early Career in Communications
Gained foundational experience in public relations and publicity at established media firms.
✦ Public Relations
✦ Media
Digital Enablement at Meta
Focused on social channel enablement and digital strategy within a leading tech organization.
✦ Social Media Marketing
✦ Digital Strategy
Marketing Technology Leadership
Currently leading MarTech and AI-enabled platforms to drive business growth and customer experience.
✦ Marketing Technology
✦ AI
✦ Leadership
💪🏻 Superpowers
AI-Powered Customer Experience Architect
Designing and scaling AI-driven customer journeys
✦ Leveraging AI for enhanced customer engagement.
✦ Implementing AI-enabled marketing technology platforms.
✦ Driving scalable growth through intelligent solutions.
MarTech Enablement Strategist
Bridging technology and user adoption for marketing success
✦ Leading MarTech and digital enablement initiatives.
✦ Ensuring platform adoption and operational efficiency.
✦ Aligning teams on complex technology deployments.
Storytelling for Business Impact
Translating technical complexity into compelling narratives
✦ Crafting clear narratives from complex data.
✦ Driving adoption through persuasive communication.
✦ Enhancing brand storytelling for global audiences.
I'm excited about
✦ Exploring innovative AI applications in marketing.
✦ Connecting with leaders in MarTech and CX.
✦ Discovering new strategies for scalable growth.
I can help with
✦ Advise on AI integration in marketing operations.
✦ Share best practices for MarTech enablement.
✦ Provide insights on customer experience strategies.
I would love your help on
✦ Insights into emerging AI research trends.
✦ Connections with innovators in platform technology.
✦ Guidance on navigating rapid industry changes.