Hi, I'm Robert Fryer - Gap year at Career Break
I'm a growth marketing leader passionate about unlocking scalable expansion for ambitious SMBs. I thrive in environments where strategic thinking meets data-driven execution to build sustainable business momentum and drive impactful results.
At a glance
Curated signals on strengths, focus areas, and how they can help.
Drove lead generation strategies at Google, optimizing campaigns for growth.
Currently focusing on a career break to gain new perspectives.
Can help ambitious SMBs by providing expert fractional growth marketing leadership.
🚀 Career trajectory
Foundation at Google
Developed core skills in account management and lead generation, followed by a role focused on growth strategy, setting a strong analytical and strategic base.
✦ Lead Generation
✦ Growth Strategy
Growth Marketing Leadership
Led growth marketing initiatives at SimplePractice, focusing on user acquisition and campaign optimization.
✦ Marketing Management
✦ User Acquisition
✦ SimplePractice
Strategic Career Pause
Currently on a career break, taking time for personal growth and exploration before embarking on the next professional chapter.
✦ Career Break
✦ Exploration
✦ Recharge
💪🏻 Superpowers
Strategic Growth Engine Architect
Designing and implementing scalable growth strategies for SMBs
Drove lead generation initiatives at Google, optimizing campaigns.
Managed growth marketing at SimplePractice, increasing user acquisition.
Specializes in translating market insights into actionable growth plans.
Data-Driven Marketing Navigator
Leveraging analytics to pinpoint opportunities and maximize ROI
Expert in analyzing performance metrics to inform strategic decisions.
Skilled in A/B testing and iterative optimization for continuous improvement.
Focuses on measurable outcomes and clear ROI for marketing efforts.
Fractional Leadership Catalyst
Providing agile, high-impact growth leadership without long-term overhead
Offers flexible, expert guidance to businesses needing specialized skills.
Empowers SMBs with strategic direction typically found in larger organizations.
Aims to accelerate growth trajectories efficiently and effectively.
I'm excited about
I am eager to connect with founders and leaders of innovative SMBs seeking to scale.
Looking to explore collaborations and share insights on cutting-edge growth tactics.
Excited to discover new trends in marketing technology and consumer behavior.
I can help with
Offer strategic guidance on growth marketing and user acquisition.
Provide fractional leadership to accelerate business development.
Share expertise on leveraging data for measurable marketing impact.
I would love your help on
Seeking insights into emerging market trends and disruptive business models.
Interested in connecting with peers who have successfully scaled tech startups.
Looking for inspiration and diverse perspectives to inform future ventures.