
I architect GTM playbooks and scale partner ecosystems, turning challengers into market leaders. My passion lies in navigating inflection points, driving growth through strategic partnerships, and mentoring future leaders. I thrive where strategy meets execution.
At a glance
Curated signals on strengths, focus areas, and how they can help.
Architected GTM playbooks and scaled partner ecosystems at hyperscalers like Google Cloud and VMware.
Built HashiCorp's APJ partner business from 0% to 30% partner-sourced revenue.
Can help others engineer growth through strategic partnerships and GTM innovation.
🚀 Career trajectory
Early Career Foundations
Gained foundational sales and channel management experience at Crystal Decisions.
✦ Channel Sales
✦ Sales Management
Cloud GTM & Scaling
Drove partner ecosystem growth and GTM strategies at VMware and Google Cloud during hypergrowth phases.
✦ Cloud GTM
✦ Ecosystem Strategy
✦ Hypergrowth
Enterprise Transformation & Build
Re-architected partner models at SAP and IBM, and built HashiCorp's APJ partner business from inception.
✦ Enterprise Transformation
✦ Partner Build
✦ APJ Market
Current Focus: Integration & Thought Leadership
Navigating HashiCorp's acquisition by IBM, while continuing to share expertise through 'Nuggets of Gold'.
✦ M&A Integration
✦ Thought Leadership
✦ Community Building
💪🏻 Superpowers
GTM & Ecosystem Architect
Crafting market-leading growth strategies through strategic partnerships.
✦ Developed 'Trojan Horse' GTM and 'Sell it Right' playbooks, reshaping markets.
✦ Scaled partner ecosystems for triple-digit growth, earning global awards.
✦ Built APJ partner business at HashiCorp from 0% to 30% partner-sourced revenue.
Transformation Navigator
Re-architecting partner models for cloud and AI economics.
✦ Led significant partner GTM overhauls at IBM, managing a $100M business.
✦ Adapted enterprise partner strategies for SAP and IBM in the cloud era.
✦ Managed multi-layered plays across hyperscalers and GSIs.
Leadership & Mentorship
Investing in people and sharing knowledge to elevate future leaders.
✦ Set high standards and fostered thriving teams with a trust-based leadership style.
✦ Create 'Nuggets of Gold' content sharing career lessons and GTM strategies.
✦ Advise founders and executives on building cloud-native businesses.
I'm excited about
✦ Connecting with innovators building the future of cloud and AI.
✦ Discovering new GTM models and partnership strategies.
✦ Mentoring emerging leaders and sharing actionable growth insights.
I can help with
✦ Help you architect effective GTM and partner strategies.
✦ Advise on scaling ecosystems for rapid growth.
✦ Share lessons learned from enterprise transformations and hypergrowth.
I would love your help on
✦ Insights into emerging AI-native startup ecosystems.
✦ Connections with founders focused on developer platforms.
✦ Feedback on new GTM strategies for niche markets.