Hi, I'm Vikas Bansal - Group Product Manager - Revenue Sharing and Payments at Google
I'm a product leader passionate about turning innovative ideas into revenue-generating platforms. I thrive in fast-paced environments, specializing in monetization strategies, creator economy growth, and leveraging GenAI to build engaging digital ecosystems that scale.
At a glance
Curated signals on strengths, focus areas, and how they can help.
Drove significant revenue growth and platform expansion at Google.
Specializes in monetizing digital products through ads, subscriptions, and GenAI.
Can help others by strategizing revenue models and scaling digital platforms.
š Career trajectory
Foundational Engineering
Began career in Software Engineering across startups and mid-sized organizations, building core technical skills.
ā¦ Software Engineering
ā¦ Startups
Advertising Technology Leadership
Transitioned to Product Management, leading advertising technology initiatives at Yahoo.
ā¦ Product Management
ā¦ Online Advertising
ā¦ AdTech
Monetization and Platform Growth
Currently driving Group Product Management for Revenue Sharing and Payments at Google, focusing on Ads, Subscriptions, and GenAI monetization.
ā¦ Google
ā¦ Product Management
ā¦ Monetization
ā¦ GenAI
šŖš» Superpowers
Monetization Strategy Architect
Designing innovative revenue streams for digital platforms.
ā¦ Expert in Ads, Subscriptions, and Fan Funding models.
ā¦ Drives platform growth through creator and publisher incentives.
ā¦ Builds robust monetization ecosystems for digital products.
Cross-functional Product Visionary
Bridging business, tech, and user needs for impactful products.
ā¦ Leads product development from concept to market leadership.
ā¦ Combines strategic, technical, and operational expertise.
ā¦ Launches and scales products into multi-billion dollar businesses.
Creator Economy Enabler
Empowering creators and publishers with cutting-edge tools.
ā¦ Specializes in revenue sharing and payment systems.
ā¦ Fosters engagement and growth for content creators.
ā¦ Develops platforms that optimize money flow for partners.
I'm excited about
ā¦ Exploring novel monetization strategies in the evolving digital landscape.
ā¦ Connecting with innovators shaping the future of creator economies.
ā¦ Seeking to advise on scaling digital products and revenue models.
I can help with
ā¦ Offer guidance on building successful monetization strategies for digital products.
ā¦ Share insights on scaling revenue-sharing platforms and creator incentives.
ā¦ Provide perspectives on integrating GenAI into monetization and platform growth.
I would love your help on
ā¦ Connections to emerging AI startups focused on creator tools.
ā¦ Insights into novel decentralized finance applications for creators.
ā¦ Discussions on future trends in digital content monetization.