
I'm driven to revolutionize marketing measurement with AI, building innovative solutions that transform data into growth. I thrive on forging strategic partnerships and creating clarity from complexity to drive tangible business outcomes.
At a glance
Curated signals on strengths, focus areas, and how they can help.
Led global agency partnerships and commercialization for major brands at Google and GroundTruth.
Co-founded Overtone, pioneering AI-driven marketing attribution and building next-generation solutions.
Can help businesses transform marketing ROI and monetize digital platforms through AI analytics.
🚀 Career trajectory
Foundation in Digital Sales
Began career with a strong foundation in national sales at Google, mastering consultative selling and understanding business solutions.
✦ Advertising Sales
✦ Business Development
Agency & Brand Commercialization
Advanced to Head of Industry roles at Google and VP of Commercialization at GroundTruth, focusing on strategic partnerships and revenue growth for agencies and global brands.
✦ Agency Development
✦ Monetization
✦ Strategic Partnerships
Entrepreneurial Innovation
Currently Co-Founder of Overtone, leveraging AI to revolutionize marketing attribution and build next-generation solutions.
✦ Co-Founder
✦ AI
✦ Marketing Technology
💪🏻 Superpowers
Attribution & Monetization Architect
Transforming data into actionable revenue strategies.
✦ Expertly guides companies in understanding marketing ROI.
✦ Develops strategies to monetize digital platforms effectively.
✦ Drives growth through data-informed decision-making.
Strategic Partnership Builder
Forging powerful alliances for mutual growth.
✦ Proven track record in establishing and scaling global partnerships.
✦ Skilled in negotiating complex deals within the ad-tech ecosystem.
✦ Connects businesses with key players for synergistic opportunities.
Digital Transformation Leader
Navigating the evolving landscape of digital media.
✦ Deep understanding of mobile advertising and digital strategy.
✦ Innovates with AI to solve complex marketing challenges.
✦ Leads teams to execute integrated digital campaigns.
I'm excited about
✦ Seeking collaborators to redefine AI's role in marketing analytics.
✦ Eager to connect with leaders in ad-tech and AI innovation.
✦ Looking to explore new strategic partnerships for Overtone's growth.
I can help with
✦ Offer guidance on optimizing digital marketing spend and ROI.
✦ Provide insights into building and scaling strategic partnerships.
✦ Share expertise on monetizing digital media and advertising platforms.
I would love your help on
✦ Connections to potential enterprise clients for Overtone's attribution solution.
✦ Introductions to leading AI researchers in marketing technology.
✦ Advice on navigating Series A funding rounds for SaaS companies.