Hi, I'm Parikshit Shukla - App Marketing Expert (Growth Consultant for App Businesses) at Google
I am passionate about building the engines that fuel business growth. I thrive in high-stakes environments where complex data meets creative strategy, always seeking to bridge the gap toward measurable impact.
At a glance
Curated signals on strengths, focus areas, and how they can help.
Scaled growth initiatives at high-growth platforms like Uber and Swiggy.
Strategically manages large advertising portfolios at Google while driving app growth.
Can help organizations refine their performance marketing frameworks and optimize digital revenue streams.
🚀 Career trajectory
Foundational Growth
Established core operational expertise during high-intensity growth roles at Uber and Swiggy.
✦ Growth Operations
✦ Market Expansion
Strategic Scaling
Transitioned to global business development, refining influence on large-scale advertising projects.
✦ Business Development
✦ Consulting
Expert Leadership
Current tenure at Google driving sophisticated App Marketing and performance strategies globally.
✦ App Growth
✦ Performance Marketing
💪🏻 Superpowers
Growth Architect
Engineering scalable engines for market expansion
✦ Architects data-driven frameworks to maximize multi-million dollar portfolios.
✦ Optimizes complex CAC and ROI cycles for high-growth app ecosystems.
Strategic Storyteller
Bridging technology and market strategy
✦ Translates raw marketing data into compelling revenue opportunities.
✦ Aligns technical performance metrics with long-term business goals.
Market Catalyst
Navigating new geographies and product launches
✦ Orchestrates successful go-to-market strategies for emerging product lines.
✦ Builds high-value strategic partnerships to fuel ecosystem growth.
I'm excited about
✦ Exploring cutting-edge trends in app growth and performance marketing.
✦ Connecting with innovative leaders to exchange insights on future tech.
✦ Identifying collaborative opportunities to push the boundaries of marketing.
I can help with
✦ Providing expert guidance on scaling app performance and user acquisition.
✦ Offering strategic input on optimizing marketing analytics for ROI growth.
✦ Sharing tactical knowledge on successful market entry and product scaling.
I would love your help on
✦ Navigating the intersection of emerging AI and performance marketing strategies.
✦ Learning from leaders who have successfully scaled global digital products.
✦ Exploring unconventional business models that challenge traditional growth metrics.