Hi, I'm Maria Nikishin - Product strategy / new product commercialization
I thrive on translating complex product vision into market success, especially in search and advertising tech. My passion is operationalizing intelligence, spotting trends to build scalable frameworks, and aligning teams for exceptional outcomes. I foster clarity and focus on impactful decisions.
At a glance
Curated signals on strengths, focus areas, and how they can help.
Spearheaded new product commercialization strategies and go-to-market plans at Google.
Currently shaping the future of search product strategy and commercialization for impactful innovations.
Can offer strategic guidance on go-to-market plans for new tech products and optimize search product roadmaps.
🚀 Career trajectory
Search & Advertising Foundations
Built a strong base in search product strategy, operations, and advertising technologies at Google, focusing on commercialization and go-to-market execution.
✦ Product Strategy
✦ Advertising
Global Product Leadership
Led global product initiatives in Consumer Search and Travel & Hotel Ads, driving strategy and market impact for large-scale products.
✦ Global Product Lead
✦ Travel
✦ Search
Commercialization & Strategy
Currently shaping the future of search product strategy and new product commercialization, focusing on bringing impactful innovations to market.
✦ Product Strategy
✦ Commercialization
✦ Innovation
💪🏻 Superpowers
Product Commercialization Architect
Transforming innovative ideas into market-ready realities.
✦ Spearheaded new product commercialization strategies for search and advertising technologies.
✦ Developed go-to-market plans that drove market adoption and revenue growth.
✦ Ensured cross-functional alignment for seamless product launches.
Intelligence Operationalizer
Making data-driven insights actionable for teams.
✦ Translates complex data into clear, actionable frameworks for teams.
✦ Identifies emerging patterns to shape strategic direction and product roadmaps.
✦ Focuses on clarity and decisive action over politics.
High-Impact Team Leader
Empowering teams to achieve exceptional results.
✦ Proven ability to lead and empower high-performing, cross-functional teams.
✦ Expertise in sales enablement to drive team effectiveness.
✦ Fosters an environment where innovative ideas become tangible products.
I'm excited about
✦ Seeking strategic partnerships to co-innovate on next-generation search experiences.
✦ Exploring opportunities to mentor emerging product leaders in the ad-tech space.
✦ Looking to connect with thought leaders on the future of AI in product commercialization.
I can help with
✦ Offer strategic guidance on go-to-market plans for new tech products.
✦ Provide insights into optimizing search and advertising product roadmaps.
✦ Share best practices for cross-functional team alignment in complex projects.
I would love your help on
✦ Gain perspectives on emerging trends in decentralized search technologies.
✦ Find collaborators for developing innovative AI-driven user experiences.
✦ Connect with investors focused on early-stage ad-tech ventures.