Hi, I'm Marco Lanzetta - Automotive x Tech | GTM & Product Strategy Executive | AI, Cloud & Innovation Leadership | Driving Innovation & Growth Across EMEA
I thrive at the intersection of automotive and technology, driving innovation in AI, cloud, and connected cars. My passion is translating complex tech into market-ready solutions that shape the future of mobility. I excel in strategic leadership and building high-performing teams.
At a glance
Curated signals on strengths, focus areas, and how they can help.
Interned at Nissan Motor Corporation and served as a Product Manager at Kia Motors Europe.
Currently driving the Go-To-Market strategy for Automotive AI at Google Cloud in EMEA.
Can help others by offering insights on AI/cloud strategies for automotive and connected vehicle products.
🚀 Career trajectory
Foundation in Automotive Product
Began career with product leadership roles in the automotive sector, focusing on connected car services and innovation at Kia Motors Europe.
✦ Product Management
✦ Connected Cars
✦ Kia Motors
Scaling Cloud Solutions in Tech
Transitioned to driving cloud pipeline and strategy at Oracle, applying technology expertise to the automotive and manufacturing industries.
✦ Cloud Computing
✦ Go-To-Market
✦ Oracle
Leading Automotive AI at Google
Currently driving the Go-To-Market strategy for Automotive AI at Google Cloud, focusing on innovation and client success in EMEA.
✦ AI
✦ Google Cloud
✦ Automotive
💪🏻 Superpowers
Automotive AI Go-To-Market Leader
Driving AI adoption in the automotive sector
✦ Positioning AI agents and data platforms for EMEA automotive clients.
✦ Expertise in cloud and AI solutions for connected vehicles.
✦ Bridging innovation and commercialization in mobility.
Product & Innovation Architect
Transforming automotive products with technology
✦ Launched connected car services and established new entities (KIA Connect GmbH).
✦ Led product strategy and development for software-defined vehicles.
✦ Shaping future-ready mobility solutions with deep tech understanding.
Global Growth Strategist
Scaling businesses across automotive and tech
✦ Drove over €16M in cloud pipeline at Oracle through strategic initiatives.
✦ Extensive experience in go-to-market execution across EMEA, Asia, and North America.
✦ Proven ability to build and scale complex ideas into real-world impact.
I'm excited about
✦ Exploring strategic partnerships in automotive AI and cloud solutions.
✦ Seeking to connect with innovators shaping the future of mobility.
✦ Looking to contribute to discussions on digital transformation in the automotive sector.
I can help with
✦ Offer insights on go-to-market strategies for AI and cloud products in automotive.
✦ Provide guidance on product development for connected and software-defined vehicles.
✦ Share expertise on scaling technology solutions across global markets.
I would love your help on
✦ Identify emerging trends in automotive technology adoption.
✦ Connect with leaders in OEM innovation departments.
✦ Find collaborators for next-generation mobility solutions.