Hi, I'm Leanne Johnson - Fractional CMO at Lumi Labs
I thrive on building brands and driving impactful growth through strategic, customer-first marketing. My passion is to push creative boundaries and deliver measurable business results, specializing in diverse sectors from tech to lifestyle.
At a glance
Curated signals on strengths, focus areas, and how they can help.
Led US Devices & Services Marketing at Google, driving significant market growth.
Serves as a Fractional CMO and Franchise Owner, building new ventures.
Can help others by architecting innovative brand strategies and performance marketing campaigns.
🚀 Career trajectory
Early Career Foundations
Gained broad marketing experience across multiple sectors, establishing a strong foundation in brand management and campaign execution.
✦ Marketing Management
✦ Brand Development
Scaling at Tech Giants
Led major marketing initiatives for prominent technology companies like Google and GoPro, focusing on devices and services.
✦ Tech Marketing
✦ Product Marketing
Entrepreneurial Ventures
Currently applying extensive marketing expertise as a Fractional CMO and Franchise Owner, driving growth and innovation in new ventures.
✦ Fractional CMO
✦ Franchise Ownership
💪🏻 Superpowers
Brand Architect
Building and scaling brands through strategic and creative marketing.
✦ Developed integrated marketing strategies for diverse categories.
✦ Drove brand love and customer engagement with innovative campaigns.
✦ Achieved significant business impact through customer-first approaches.
Performance Driver
Translating marketing efforts into measurable business results.
✦ Specialized in performance and growth marketing tactics.
✦ Leveraged data analytics for continuous campaign optimization.
✦ Managed advertising media and digital channels for maximum ROI.
Community Cultivator
Engaging audiences through compelling content and experiences.
✦ Expert in social media, influencer marketing, and CRM.
✦ Created compelling content and experiences to drive conversations.
✦ Built and nurtured online communities around brands.
I'm excited about
✦ Exploring innovative strategies to drive disruptive growth for emerging brands.
✦ Connecting with visionary leaders to shape the future of digital marketing.
✦ Seeking opportunities to mentor and guide rising talent in the marketing space.
I can help with
✦ Provide strategic guidance on scaling brand presence and market penetration.
✦ Offer expertise in developing data-driven performance marketing campaigns.
✦ Share insights on building engaged communities and leveraging influencer partnerships.
I would love your help on
✦ Identifying potential strategic partners for cross-promotional opportunities.
✦ Gaining insights into emerging market trends and consumer behaviors.
✦ Connecting with experts in emerging technology for marketing applications.