keyLogo

Laszlo Laufer

Hi, I'm Laszlo Laufer - User Experience Researcher at Google

I'm driven to translate deep user needs into impactful product strategies. I thrive in fast-paced, collaborative settings where data-driven insights and user-centered innovation lead to success.

Google
Budapest, Hungary
AI insights

At a glance

Curated signals on strengths, focus areas, and how they can help.

Led user experience research at Google, driving product strategy for mass consumer products.

Currently leads User Experience Research at Google, driving product strategy.

Can help others by translating user insights into actionable product strategies.

🚀 Career trajectory

Academic Foundation

Began career in academia, teaching and consulting, building a strong theoretical base in HCI and related fields.

Teaching

HCI

Psychology

User Experience Research Pioneer

Transitioned to industry, focusing on individual contributor roles in user experience research, honing practical skills.

User Research

Usability Testing

Product Design

Leadership in User Experience

Stepped into management roles, guiding research teams and strategies to drive user-centered product innovation.

Management

UX Strategy

Team Leadership

💪🏻 Superpowers

Insight to Impact Translator

Bridging user needs with business goals through data-driven strategy.

Translates qualitative and quantitative research into strategic recommendations.

Develops personas and journey maps to guide product development.

Facilitates ideation sessions for innovative solutions.

Deep User Understanding Specialist

Uncovering latent needs through immersive research methods.

Expert in ethnography, contextual inquiry, and immersions.

Skilled in survey design and execution for broad feedback.

Leverages mixed-methods research for comprehensive insights.

Agile Product Development Navigator

Championing user experience in iterative, cross-functional teams.

Excels in fast-paced, iterative development cycles.

Collaborates effectively within embedded product teams.

Ensures user-centricity from concept to launch.

I'm excited about

Connecting with peers to exchange best practices in UX research and strategy.

Discovering innovative approaches to user engagement in rapidly evolving tech landscapes.

Exploring opportunities for impactful collaborations on cutting-edge consumer products.

I can help with

Offer guidance on advanced qualitative and quantitative UX research methodologies.

Share insights on translating research findings into actionable product strategies.

Provide mentorship on building and leading effective user experience research teams.

I would love your help on

Gain introductions to leaders in AI-driven product development.

Learn about emerging trends in global consumer technology adoption.

Connect with specialists in cross-cultural user behavior research.