
I thrive on translating complex data into actionable strategies that drive measurable growth, especially in advertising and marketing. My passion lies in solving intricate business challenges and transforming insights into tangible results, advising startups and leading large-scale initiatives.
At a glance
Curated signals on strengths, focus areas, and how they can help.
Interned at Google, developing deep expertise in consultative analytics and insights.
Currently serves as a Board Advisor, guiding startups in market strategy and business development.
Can help others by offering strategic guidance on marketing effectiveness and optimizing digital ad campaigns.
🚀 Career trajectory
Foundation in Tech Analytics
Developed deep expertise in consultative analytics and insights at Google.
✦ Analytics
✦ Data Strategy
Retail Marketing Effectiveness
Led marketing effectiveness and analytics initiatives at Sephora, focusing on customer lifecycle.
✦ Sephora
✦ Retail Marketing
✦ Customer Analytics
Advertising Solutions Leadership
Currently driving advertising effectiveness and activation at Reddit, previously in Global Marketing Science.
✦ Advertising
✦ Marketing Science
Strategic Advisory
Expanding influence as a Board Advisor, guiding startups in market strategy.
✦ Board Advisor
✦ Startups
✦ Business Strategy
💪🏻 Superpowers
Marketing Science Architect
Translating data into measurable advertising success.
✦ Expert in attribution, mix modeling, and forecasting.
✦ Drives sales and marketing effectiveness through analytics.
✦ Specializes in optimizing digital ad spend.
Growth Strategy Navigator
Designing and executing winning go-to-market plans.
✦ Proven ability to develop and implement innovative strategies.
✦ Experienced in B2B marketing and digital advertising sales.
✦ Masters multi-channel and omni-channel marketing approaches.
Advisory & Innovation Catalyst
Guiding startups and accelerating product innovation.
✦ Serves as a Board Advisor for Marketrix.ai.
✦ Focuses on business development and market entry.
✦ Leverages experience from top tech and retail giants.
I'm excited about
✦ Exploring emerging trends in AI-driven marketing.
✦ Connecting with innovators in the ad-tech space.
✦ Seeking opportunities to shape the future of digital advertising.
I can help with
✦ Offer strategic guidance on marketing effectiveness and analytics.
✦ Share insights on optimizing digital advertising campaigns.
✦ Provide advice on go-to-market strategies for new ventures.
I would love your help on
✦ Identifying potential collaborators in the MarTech space.
✦ Discovering early-stage startups with disruptive potential.
✦ Connecting with leaders in data science and AI innovation.