Hi, I'm Brett Coplin - President at Imprint Marketing
I am driven by the challenge of honoring a legacy while aggressively building for the future. I thrive where tradition meets innovation, turning physical brand assets into meaningful, lasting stories.
At a glance
Curated signals on strengths, focus areas, and how they can help.
Spearheaded sales and marketing efforts for over two decades across major industry players.
Currently leads multiple organizations focused on transforming merchandise into high-impact brand storytelling tools.
Offers expertise in modernizing legacy business infrastructure while maintaining deep, trusted client relationships.
🚀 Career trajectory
Foundation of Sales
Began at Reed Exhibitions honing sales fundamentals and trade show dynamics.
✦ Sales Execution
✦ B2B Foundations
Acquisition and Leadership
Transitioned from an industry veteran to a business owner by purchasing IMC.
✦ Entrepreneurial Leadership
✦ Strategic Ownership
Visionary Scaling
Launching new ventures like One8 Branding to fill gaps in the industry.
✦ Business Expansion
✦ Market Innovation
💪🏻 Superpowers
Legacy Transformation Architect
Navigating the intersection of tradition and modern scale
✦ Reengineered forty-year-old operational systems to improve internal efficiency
✦ Successfully transitioned legacy business models into modern branding agencies
✦ Maintained client trust while implementing aggressive infrastructure changes
Strategic Storytelling Expert
Elevating merchandise beyond physical items into brand assets
✦ Replaced commodity-driven giveaway mentalities with intentional brand narratives
✦ Developed cohesive strategies aligning physical goods with marketing goals
✦ Built brand identities that resonate across diverse B2B channels
Relational Business Steward
Balancing long-term partnership with market evolution
✦ Managed complex account relationships through organizational change
✦ Practiced patience to cultivate long-lasting, deep-rooted client connections
✦ Aligned business growth with long-term human-centric values
I'm excited about
✦ Exploring strategic partnerships that amplify brand storytelling capabilities
✦ Connecting with peers navigating the complexities of multi-decade business legacy
✦ Discovering innovative ways to merge traditional merchandise with digital identity
I can help with
✦ Mentoring business owners through the process of modernizing legacy systems
✦ Advising on strategies to maintain client trust during corporate pivots
✦ Sharing expertise in building sustainable, service-led branding agencies
I would love your help on
✦ Insight on scaling boutique service models without compromising product quality
✦ Perspective on balancing short-term operational demands with long-term vision
✦ Collaboration on building the next generation of brand-focused marketing agencies