Hi, I'm Becca Braithwaite - Senior AI Strategy & Operations Manager at Google
I thrive on tackling complex challenges and translating innovative technologies like AI into tangible business impact. My passion is driving growth and fostering collaboration in fast-paced, dynamic environments where my work truly makes a difference.
At a glance
Curated signals on strengths, focus areas, and how they can help.
Pioneered AI integration in marketing strategy at Google, driving tangible business impact for global brands.
Currently spearheads AI Strategy & Operations at Google, developing frameworks for AI-driven marketing solutions.
Can help others by architecting AI-driven marketing strategies and optimizing global media operations.
🚀 Career trajectory
Foundation in Media Operations
Began by optimizing media buying and planning processes, developing a deep understanding of digital advertising mechanics.
✦ Media Buying
✦ Digital Marketing
✦ SEM
✦ PPC
Strategic Project Leadership
Transitioned into strategic roles, leading complex projects to drive innovation and improve operational efficiency within media labs.
✦ Project Management
✦ Digital Strategy
✦ Product Innovation
AI Strategy & Operations
Currently focusing on integrating AI into marketing strategies and operations at Google, pushing the boundaries of what's possible.
✦ Artificial Intelligence (AI)
✦ Strategy
✦ Operations
💪🏻 Superpowers
AI Strategy Architect
Translating complex AI concepts into impactful marketing operations
✦ Pioneering AI integration in marketing strategy at Google.
✦ Developing operational frameworks for AI-driven marketing solutions.
✦ Bridging the gap between cutting-edge AI tech and business objectives.
Global Media Operations Navigator
Optimizing media investments and operations across EMEA markets
✦ Managed large-scale media operations and strategic projects at Google.
✦ Enhanced media lab efficiency and strategic impact in EMEA.
✦ Ensured seamless execution of global media campaigns.
Cross-Functional Collaboration Catalyst
Fostering high-performing teams and driving innovation through partnership
✦ Cultivated inclusive team cultures focused on growth and achievement.
✦ Built strong, collaborative partnerships with global brands and clients.
✦ Drove product innovation by uniting diverse stakeholder perspectives.
I'm excited about
✦ Exploring how AI can revolutionize marketing operations and strategy.
✦ Connecting with innovators to push the boundaries of digital advertising.
✦ Finding collaborative opportunities to drive significant business impact.
I can help with
✦ Offer insights into AI-driven marketing strategies and operational best practices.
✦ Share expertise on optimizing media investments and campaign execution.
✦ Provide guidance on building and leading high-performing, inclusive teams.
I would love your help on
✦ Discover emerging AI technologies impacting the marketing landscape.
✦ Connect with leaders in AI ethics and responsible technology implementation.
✦ Find collaborators for innovative AI-powered marketing projects.