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Artem Kalugin

Hi, I'm Artem Kalugin - Co-Founder & CEO at Tellis Labs

I am driven by the challenge of making data work harder for retail. I thrive in high-stakes environments where AI meets commerce, helping brands transition from manual bottlenecks to automated, scalable growth.

Tellis Labs
London Borough of Camden, London, UK
AI insights

At a glance

Curated signals on strengths, focus areas, and how they can help.

Managed global partnerships and digital transformation at Google for over a decade.

Builds agentic commerce infrastructure to automate product data enrichment for scalable retail growth.

Offers expertise in optimizing content for AI-driven search surfaces and complex product data architectures.

🚀 Career trajectory

Enterprise Foundations

Built fundamental skills in research and strategy, establishing a baseline for complex problem-solving in large-scale markets.

Strategic Analysis

Market Research

Big Tech Scaling

Transitioned to Google to drive digital transformation and partnership development, scaling DTC brands at a global level.

Partner Management

Digital Transformation

Founding Venture Phase

Launched Tellis Labs to address the infrastructure gap in AI-commerce, focusing on high-impact data automation and product enrichment.

Founder

AI Development

💪🏻 Superpowers

Agentic Commerce Architect

Engineering next-generation data infrastructure for AI-led storefronts.

Develops enrichment layers that audit and fix content gaps.

Integrates PIM and ERP systems to enable protocol-ready updates.

Transforms static product data into dynamic AI-compatible assets.

DTC Transformation Strategist

Scaling consumer brands from zero to double-digit market share.

Led digital transformation initiatives for major global consumer brands.

Optimizes full product data journeys across multiple sales channels.

Identifies bottlenecks in marketing-to-live product workflows.

Ecosystem Partnership Builder

Bridging gaps between big-tech expertise and early-stage startup agility.

Connects foundational enterprise knowledge with emerging AI startup trends.

Facilitates partnerships between data infrastructure and retail commerce.

Collaborates with investors and operators to define the future.

I'm excited about

Exploring strategic collaborations with fellow AI-infrastructure founders and builders.

Seeking insights on the rapid evolution of agentic commerce and answer engines.

Connecting with mission-driven investors interested in the future of retail tech.

I can help with

Providing strategic guidance on optimizing product data for AI discovery and SEO.

Sharing lessons learned from transitioning between corporate leadership and founder life.

Advising on building automated data layers that improve conversion and time-to-market.

I would love your help on

Connecting with domain experts in PIM/ERP architecture to refine technical roadmaps.

Seeking advice on navigating the current UK and US market shifts for AI-first commerce.

Finding peer groups that focus on deeptech applications within the retail and consumer sector.