Hi, I'm Arleen Fernando - Founder and Head Lei Maker at Haumea Designs
I am obsessed with the intersection of elegant UX and high-velocity engineering. I thrive in the space where I can architect, design, and ship code simultaneously, bringing clarity to complex digital transformation challenges.
At a glance
Curated signals on strengths, focus areas, and how they can help.
Served as a lead architect at Microsoft and HP, shipping global consumer products at scale.
Operates as a founder-engineer building AI-native SaaS products at 10x traditional development speeds.
Offers fractional CTO leadership and digital transformation expertise to mission-driven organizations.
🚀 Career trajectory
Enterprise Foundation
Spent a decade at Microsoft and HP honing architectural skills on global consumer products.
✦ Microsoft Veteran
✦ Enterprise Architecture
Institutional Transformation
Led large-scale digital initiatives for major cultural institutions and retail enterprises.
✦ Digital Transformation
✦ Omnichannel Leadership
Foundational Autonomy
Currently scaling Haumea Technologies as a founder-engineer, building proprietary AI-native SaaS.
✦ Founder-Engineer
✦ AI-Native Builder
💪🏻 Superpowers
Full-Spectrum Architect
Unifying design, code, and strategy into singular workflows.
✦ Synthesizes UX research with production React code seamlessly.
✦ Architects scalable systems that bridge frontend and backend needs.
✦ Maintains end-to-end oversight to prevent siloed development.
AI-Native Velocity
Accelerating development through modern AI workflows.
✦ Leverages AI agents and Claude Code for 3-10x productivity gains.
✦ Integrates MCP protocol to automate complex development tasks.
✦ Designs intelligent workflows that redefine traditional SDLC timelines.
Strategic Digital Catalyst
Guiding organizations through complex digital transformations.
✦ Provides fractional CTO leadership for mission-driven initiatives.
✦ Translates high-level business goals into functional technical roadmaps.
✦ Directs omnichannel transformations across web and mobile platforms.
I'm excited about
✦ Exploring strategic partnerships with mission-driven organizations requiring technical pivots.
✦ Connecting with peers navigating the shift to AI-native product development.
✦ Finding new opportunities to act as a fractional CTO for high-impact teams.
I can help with
✦ Provide expert architectural review for React and Python-based product roadmaps.
✦ Advise on integrating AI agents to significantly increase engineering team velocity.
✦ Share frameworks for unifying UX design systems with technical implementation.
I would love your help on
✦ Seeking insights on scaling small, high-velocity teams in the current AI landscape.
✦ Looking for peer groups focused on the intersection of design systems and AI.
✦ Interested in navigating complex platform decisions for early-stage SaaS ventures.