Hi, I'm Alex Lixuan Lim - Growth Marketing at Liminal
I'm a growth marketer passionate about bridging businesses with their audiences in the B2B tech space, thriving on crafting impactful strategies that drive real business development. My sweet spot is navigating the dynamic SEA market and building global collaborations to achieve ambitious goals.
At a glance
Curated signals on strengths, focus areas, and how they can help.
Drove business development through strategic marketing at TASConnect.
Currently orchestrates growth marketing initiatives for B2B tech at Liminal.
Can help others by providing insights into SEA market dynamics and integrated growth strategies.
🚀 Career trajectory
Foundational Marketing Analyst
Gained analytical and foundational marketing skills at Accenture, building a strong understanding of data-driven approaches.
✦ Analytics
✦ B2B
Regional Marketing Specialist
Focused on market-specific strategies and execution for SEA at Grab, enhancing understanding of diverse consumer behaviors and digital platforms.
✦ SEA
✦ Digital Marketing
Communications Manager
Led marketing communications at TASConnect, honing skills in strategic messaging and campaign management within the fintech sector.
✦ Communications
✦ Fintech
Growth Marketing Leader
Currently driving growth initiatives at Liminal, applying a holistic approach to marketing and business development in the tech space.
✦ Growth
✦ Tech
💪🏻 Superpowers
SEA Market Navigator
Leveraging deep understanding of regional trends for targeted marketing.
✦ Expertise in the nuances of the Southeast Asian market.
✦ Develops culturally relevant marketing strategies.
✦ Identifies growth opportunities within SEA.
Integrated Growth Strategist
Orchestrates multi-channel marketing for business development.
✦ Drives opportunities via content, social, PR, and events.
✦ Creates cohesive campaigns for B2B tech.
✦ Focuses on measurable business development outcomes.
Global Collaboration Catalyst
Facilitates effective teamwork across international boundaries.
✦ Experienced in working with diverse global teams.
✦ Builds strong professional relationships worldwide.
✦ Ensures seamless project execution across regions.
I'm excited about
✦ Connecting with innovators shaping the future of B2B tech.
✦ Discovering new strategies for market penetration in emerging economies.
✦ Collaborating on groundbreaking campaigns that redefine industry standards.
I can help with
✦ Provide insights into effective SEA market entry strategies.
✦ Share best practices for integrated B2B marketing campaigns.
✦ Offer expertise in leveraging content and PR for business development.
I would love your help on
✦ Identify potential partners for innovative marketing collaborations.
✦ Gain perspectives on emerging technology trends impacting marketing.
✦ Find opportunities to share expertise at industry events.