Hi, I'm Alex Kirillov - All things strategy, innovation and behavioral economics | Xoogler
I'm driven by building and scaling impactful ventures at the nexus of strategy, innovation, and behavioral economics. I thrive on transforming complex ideas into tangible successes, especially within MarTech and digital assets. Let's connect and explore new frontiers!
At a glance
Curated signals on strengths, focus areas, and how they can help.
Founded and acquired two prominent online job boards, DataAnalyst.com and BusinessAnalyst.com.
Currently serves as Product Lead for MarTech at Novartis, while actively developing a digital asset portfolio.
Can help others by sharing expertise in building scalable digital ventures and applying behavioral economics to product strategy.
🚀 Career trajectory
Entrepreneurial Foundation
Founded and scaled two leading online job boards, DataAnalyst.com and BusinessAnalyst.com, demonstrating a strong ability to identify market needs and build successful ventures.
✦ Startup Founder
✦ Acquisition
✦ Digital Marketplaces
Corporate Strategy & Innovation
Transitioned into a Senior Management Consultant role at Novartis, applying strategic thinking and innovation principles within a large corporate environment.
✦ Management Consulting
✦ Pharma
✦ Strategy
Product Leadership & Digital Portfolio
Currently serving as Product Lead for MarTech at Novartis, while simultaneously nurturing a growing portfolio of digital assets, showcasing a dual focus on corporate leadership and independent ventures.
✦ Product Management
✦ MarTech
✦ Digital Assets
✦ Entrepreneurship
💪🏻 Superpowers
Digital Venture Architect
Building and scaling online platforms from concept to acquisition.
✦ Founded and sold DataAnalyst.com & BusinessAnalyst.com, top U.S. job boards.
✦ Owns and develops a diverse portfolio of digital assets.
✦ Expertise in identifying and monetizing niche online markets.
Behavioral Strategy Innovator
Applying behavioral economics to drive product innovation and market strategy.
✦ Integrates psychological principles into product development and marketing.
✦ Focuses on user behavior to optimize engagement and growth.
✦ Develops innovative MarTech solutions for consumer engagement.
Cross-Industry Growth Catalyst
Driving significant growth across diverse sectors with strategic insights.
✦ Successfully transitioned from founding startups to leading MarTech at Novartis.
✦ Leverages a blend of entrepreneurial and corporate expertise.
✦ Proven ability to identify and execute on high-impact opportunities.
I'm excited about
✦ Connecting with innovators and thought leaders in behavioral economics and digital strategy.
✦ Exploring collaborations on emerging digital asset opportunities.
✦ Discovering cutting-edge MarTech trends and potential investment avenues.
I can help with
✦ Share insights on building and scaling digital businesses from scratch.
✦ Provide strategic guidance on leveraging behavioral economics in product development.
✦ Offer perspectives on innovation within the MarTech landscape.
I would love your help on
✦ Identify potential co-founders for new digital ventures.
✦ Gain introductions to venture capitalists focused on digital media.
✦ Find experts in emerging gaming technology and content creation platforms.