Hi, I'm Aaron Cheang - UX, CX, HCD, ex-Google, ex-eBay
I'm driven by translating complex user needs into elegant, human-centered design solutions. I thrive on leading teams and solving challenging problems that require a deep understanding of user behavior, aiming to create meaningful and intuitive experiences.
At a glance
Curated signals on strengths, focus areas, and how they can help.
Pioneered UX research methodologies at Google, shaping product development.
Currently directs UX research and design initiatives and a new venture at Personix Australia.
Can offer strategic UX/CX guidance and expert insights on user research methodologies.
🚀 Career trajectory
Foundational Research at eBay
Gained early experience in user experience research management, laying the groundwork for future leadership.
✦ User Research
✦ Management
Senior UX Research at Google
Deepened expertise in UX research, influencing product strategy for a global tech leader over a decade.
✦ UX Research
✦ Product Strategy
Design Leadership & Entrepreneurship
Transitioned into design leadership roles and established independent consulting practice, focusing on holistic UX/CX.
✦ Design Director
✦ Consulting
✦ Entrepreneurship
Current Consulting & Directorship
Currently leading UX research and design initiatives and directing a new venture, applying extensive experience.
✦ UX Research
✦ Design
✦ Business Owner
✦ Personix Australia
💪🏻 Superpowers
Human-Centered Design Strategist
Translating user insights into actionable design.
✦ Pioneered UX research methodologies at Google, shaping product development.
✦ Directed design strategy for complex platforms, improving user journeys.
✦ Championed HCD principles to solve critical business challenges.
Cross-Disciplinary Team Leader
Fostering collaboration for innovative outcomes.
✦ Led and mentored UX research and design teams across global organizations.
✦ Bridged gaps between research, product, and engineering for cohesive development.
✦ Cultivated environments where diverse perspectives drive creative solutions.
CX Transformation Advocate
Elevating customer experiences through research.
✦ Focused on end-to-end customer experience design for enhanced engagement.
✦ Utilized qualitative and quantitative research to uncover CX pain points.
✦ Implemented data-driven strategies to optimize user satisfaction and loyalty.
I'm excited about
✦ Connecting with innovative thinkers to explore new frontiers in HCD.
✦ Discovering emerging trends and technologies in UX and CX.
✦ Finding collaborators for challenging design and research projects.
I can help with
✦ Offer strategic UX/CX guidance to product development teams.
✦ Provide expert insights on user research methodologies and best practices.
✦ Help teams navigate complex design challenges with a human-centered approach.
I would love your help on
✦ Identify potential partners for innovative digital product ventures.
✦ Connect with leaders in emerging technology sectors for collaboration.
✦ Find opportunities to contribute to impactful industry research initiatives.